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Yes, my statement should have said "comparing the percentage of new accounts generated from the Gemstone-style free trail vs the new accounts generated from buying the in-store EQ game box." And you are right about the differing factors of the mediums, and since you brought up that the older EQ version may be freely downloaded what would serve as a feasible comparison is the percentage of people who sign up after downloading the game for free and those who sign up after purchasing the game.
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