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We find participation in Topmudsites gets us quite a lot of players. The TMS community seems to be drawn to our games. Achaea, for instance, has gotten thousands of players, and over 600 paying customers from TMS.
I also agree that it'd be nice to see more people trying to bring people who aren't currently into text MUDing into the text MUD world. We spend a lot of time and money doing so, but I'm not sure how many others do.
--matt
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