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I'll give you another reason people come back.
Even when (especially when?) they leave a MU* because something good is going on in their lives (marriage, new job, baby, etc.), when that thing is lost, or taken away...
they come back.
Because...the Game is familiar, and though there may be a modicum of change since the time they played...there is a lot the same.
There is comfort in returning to the familiar when everything is falling apart around you. If there has been a substantial time-off period, there will be new people to meet, maybe new areas to play, new storylines to get involved in...but the basic background hasn't usually fundamentally "changed". Perhaps there is even a "legend" about the player's character, and the new generation will be in awe to be in the presence of such greatness.
This kind of homecoming doesn't always last long... often, they just drop in, play a while, and fade back out as RL gets sorted out. But I've seen this happen more than once on our game.
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