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Post hoc. Many of the more popular muds have classes, but there's nothing to suggest that those classes are the reason for the mud's popularity.
Equally, many of the least popular muds have classes, but there's nothing to suggest that those classes are the reason for their lack of popularity.
A muds popularity is the combination of many different factors. Were you to remove classes from your mud and replace them with an alternative (yet equally well-balanced) approach to character creation, I suspect you wouldn't notice much overall difference in playerbase.
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