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It probably matters quite a bit to that MUD. Part of TMS's draw is that it is very inclusive, and collects a lot of smaller games in one place. That's part of the site's appeal, and it's very much Synozeer's business to keep large numbers of small game administrators and their players happy, while increasing the value of the site as a resource. What you call "the lower end" cumulatively boosts his traffic quite a bit (and brings new people into the broader community), and that traffic is why people bother to buy ads.
We don't run a script or any kind of in-game reminder (we're not in the business of nagware), but the added convenience of being able to vote at reglar intervals would seem to be useful for everyone.
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