Concepts of virtual reality are well known. They are dealt with in depth in metaphysics and epistomology, a very serious academic branch. I believe that a MUD which boasts simply "a virtual world with no graphics", rather than "15000 rooms, RP encouraged, 32 customized races, custom locker code", is much more likely to spark the interest of Joe RandomWebsurferWho'sNeverMUDded.
That said, if your MUD is just a cheap stock, Joe will inevitably discover that you did NOT, in fact, really make it from scratch and that, indeed, the people who DID make it from scratch are offering him a far superior product.
Imagine for a moment that you run the best, most successful stock MUD in the whole world. You are invited to a big real life dinner solely for successful MUD owners. Once there, while eating some fancy food, someone asks you if you had trouble setting up the non-blocking sockets. Your face turning a shade of red, you admit "Oh well, I just downloaded SMAUG.... I don't know what sockets are"
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